Saturday, December 21, 2019

Hip Hop Music Culture Essay - 2168 Words

This essay aims to examine the importance of the Hip-Hop culture in 21st century society. It will begin with consideration of the history of Hip-Hop, discussing its stylistic adaptations, cultural preferences and concerns, referring to the studies of black culture by Ellis Cashmore and Mark Neal. Within this I will explore the ethnicity and authenticity of the culture, with reference to last years Popular Music and its Cultural Context unit. The essay will then move on to evaluate the culture’s relationship with the media, concentrating on the well documented moral panics associated with the culture; I will make particular reference to the theories of Stan Cohen. By studying the political and historical patterns of the culture, I†¦show more content†¦Their core tactic was to incorporate Hip-Hop into the mainstream, believing that it was the authenticity of Hip-Hop which made it popular. This commercialisation of Hip-Hop lies at the root of many changes to the culture from the early 1990s, primarily the uplifting of Hip-Hop from its communities and artistic agenda to be used as an apparatus for capitalism. Commercial hip-hop has deteriorated what so many MC’s in the 80’s tried to create; a culture of music, dance, creativity, and artistry that would give people not only something to listen to, but also liberty to express themselves and deliver a positive message to their audiences. The majority of famous Hip-Hop artists adhere to the commercialisation of the culture by creating music that caters for mainstream consumers, they rap about sex, drugs, violence and racism, calling themselves ‘Gangsta Rappers’, they sell an image of toughness but their lyrics lack authenticity and meaning. The sudden sensation of white rappers is solid evidence that Hip-Hop continues to be a rapidly exploding culture, integrating people of all races. Since releasing his debut album Infinite in 1996, Martial Mathers, aka. Eminem has flooded th e Hip-Hop scene with respect from his listeners and music contemporaries, but an amazing amount of negative response from society and the massShow MoreRelatedHip Hop Culture And Rap Music996 Words   |  4 PagesOver the past few years, hip-hop culture and rap music has stirred up controversy throughout America and it’s media. Whether it is Dr. Dre’s 1992 hit single â€Å"A Nigga Witta Gun† or Bobby Shmurda’s 2014 hit single â€Å"Hot Nigga† that boasts about shooting other African-Americans, it seems that the media has denounced the hip-hop culture and criticized them for the continuous increase on inner-city youth violence. If people would just listen closer to hip-hop’s message instead of assuming it has negativeRead MoreRap Music And Hip Hop Culture1097 Words   |  5 PagesRap music has been around for many decades. Rap/hip hop is a  music genre that consists of a stylized  rhythmic music that usually accompanies rapping. Since ra p music’s explosion, it took the industry and became the  important part of hip hop culture. It has advanced over time as a part of hip hop culture, which originated from urban youth in New York as a cultural movement. Its original listeners were primarily African America and it has spread around the world and hip hop has come to be a part forRead MoreHip Hop Culture And Music On Youth1894 Words   |  8 PagesThe controversial topic of the evident impact of hip-hop culture and music on youth has been brought up in several interviews, talk shows, debates, articles and even songs. Many perspectives and opinions, both negative and positive, have been displayed over the many years the culture has lived. 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Indeed, many people have encountered similarRead MoreRock N Hip, Hop N Roll, and the Integration of Music in Popular Culture2384 Words   |  10 PagesAnalysis Final Copy Ms. Johnson CIS English Hour 5 Rock ‘n’ Hip, Hop ‘n‘ Roll, and the Integration of Music in Popular Culture Prelude From bell bottoms to Barbies, every generation has its own distinct trends. While various fads have cropped up in each era, music has always been a key element of culture. Starting in the 1950’s, music became integrated within the American culture as the favored form of expression. The popular types of music found on the Top 100 lists today however, have changed dramaticallyRead MoreThe Music Of The Hip Hop1673 Words   |  7 Pagesâ€Å"I said the hip hop, Hippie to the hippie, the hip, hip hop, and you don’t stop, a rock it to the bang, bang boogie, say you jump the boogie, to the rhythm of the boogie, the beat.† â€Å"Rapper’s Delight† is a song recorded in 1979 by American hip hop trio The Sugarhill Gang. It was the original 12-inch single was 15 minutes of incontestable urban-playboy bragging. â€Å"Rapper’s Delight† was not the first single but, it is generally considered to be the song that made hip hop in the United States po pularRead MoreEssay on The Globalization of Hip Hop Music1498 Words   |  6 PagesAccording to Wikipedia, Hip-hop music, also called rap music, is a musical genre consisting of a stylized rhythmic music that commonly accompanies rapping, a rhythmic and rhyming speech that is chanted. It developed as part of hip hop culture, a subculture defined by four key stylistic elements: MCing/rapping, DJing/scratching, breaking/dancing, and graffiti writing. Hip hop is also characterized by these other elements: sampling (or synthesis), and beatboxing. Hip hop music developed from partyRead MoreThe Impact Of Hip Hop Music On America1491 Words   |  6 Pages there was Africa. It is from Africa that all of today’s Black American music whether it be Jazz, Rhythm and Blues Soul or Electro music etc., is either indirectly or directly descended from all African culture and tradition. Today, Hip-hop music in America is generally considered to have been pioneered out of New York s South Bronx in the early 1970’s by a Jamaican-born DJ Herc. By the time mid-1970s, New York s hip-hop gained wide-spread popularity and the scene was dominated by seminal turn-tablistsRead MoreYouth Cultures ( Educ 817- 001 )908 Words   |  4 PagesFieldwork Youth Cultures (EDUC 817- 001) Dr. Andorful In order to prove that the Hip-Hop culture’s beliefs and goals have changed, I am mostly going to rely heavily on the culture’s music. Hip-Hop music has been the voice of the Hip-Hop culture since the beginning. It has been an outlet for those in the Hip-Hop culture to vent. To understand the changes in beliefs for the culture of Hip-Hop I must first distinguish what the original beliefs were. Then I must look at Hip-Hop music now to compareRead More Music Essay - America Needs Rap and Hip Hop1366 Words   |  6 PagesRap and Hip Hop Ever since it became popular in the late eighties, hip-hop music has been a target of moral disapproval. Many critics have labeled the music as an offensive, vulgar, misogynist form of expression, which negatively influences its listeners, particularly children. Early in rap musics development concerned citizens and various government officials held protests against the release of certain rap albums. Rap musics opponents demanded strict censorship. But hip-hop was increasingly

Friday, December 13, 2019

Effects of Accounting Information System on Organizational Sample

Question: Write a Report on Effects of Accounting Information System on Organizational Effectiveness. Answer: Introduction Accounting information system has greatly influenced the performance in that the organization has cut down on cost. The system has also improved accuracy to close perfection in record keeping. The system, however, has come to its challenges to both the business and the market. In the business context, the system can be hacked leading to manipulation of figures to the economy the system has rendered much jobless as the system takes over their jobs. The study is aimed at assessing the performance of organization because of adopting the accounting information system. Background information The rationale to adopt accounting information system was based on the cost challenges facing organizations as they strive to maintain their existence in the competitive market. Initially, the accounting information system focused on record keeping, data maintenance and cost as primary drivers but now enterprises acknowledged the adoption of accounting information system in some business areas to gain efficiency and enhance the ability to act promptly as accounting information system is slowly changing into a strategic tool. Aghazadeh, (2011), says accounting information system evolved as a result of over diversification that happened in the 1970s and has led many enterprises to review their accounting activities and concentrate on them. Problem statement Following the identified problems such as poor financial recording inaccuracy and delayed financial reporting, as well as costs and overall poor organization performance, organization, action has been implemented to identify the way for forward for the problems by bringing an efficient and better accounting information system to provide the accounting services. Despite the efforts made, the contribution of accounting information system to organizational performance is insignificant. This study aims to find the root performance of the low performance of accounting information system. Objective of the study The study aims at analyzing the impact of accounting information system on organizational performance. To determine challenges in accounting information system Make recommendations regarding a successful way in accounting information system Research questions How is accounting information system implemented? How is Accounting Information System beneficial to an organization? What are the challenges encountered in carrying out accounting information system? The concept of Accounting Information System Several researchers have aimed at creating a theoretical framework for Accounting Information System (Cromie, Zott, 2015). For instance, Chakravarty, Grewal, and Sarker, (2014), introduced a model that is based on the transaction cost-based perspective, which considers accounting information system as a way by which firms implement latest accounting concepts to reduce internal transaction and production costs. Cunningham, (2012), says that many companies lately are going for the accounting information system, where we get to notice that functions such as data entry, payment of salary and suppliers are done electronically. This provides the organization with adequate time to perform their duties to the companys expectations thus improving the performance of the organizational. Enlow, and Ertel, (2015), defined accounting information system as a decision to automate the accounting activities such that they replace accounting duties that were performed by the human. Usually, organizations look for the best accounting system software that can be tailored to suit the organizations needs. This provides a chance for accurate performance of accounting functions with minimal supervision. This provides the workers in the organization enough time to deliver quality work, which leads to good quality work and good company reputation. Guevara, Margolies, and Shapanka, (2013), state that accounting infor mation system is the strategic use of technology to tackle duties that were previously handled by internal staff and resources. However, accounting information system can lead to complications and risk the accounting process in an event that all the necessary areas are not adequately addressed. This means apart from cost considerations the organization should also factor in other outcomes of accounting information system implementation. Haugen, Musser, and Lovelace, (2009), explain that a lot of economic factors that contribute to the decision to adopt the accounting information system involves the factor of cost reduction. It has been found that it is most economical to implement the information system instead of continuing to performing accounting activities manually, if the organization aims to make profits in business. Irving, Harrison, (2016), argues that accounting information system is a popular concept to managers, since they believe that accounting information system performance is the inherently more efficient due lack of human error. The accounting information system benefits the organization by getting the accounting functions performed at a reduced cost since calculation are done by the computer, thus providing the best quality. Theories of Accounting Information System Strategic Theories: Game theory explains the conduct of a player or agents (e.g. organizations) in specific in a simulated situation of a game. The production function of an organization, in this simulation consists of the surrounding, and the available information. The assumption is that all players work under the same environment and make reasonable and informed choices for purpose of profit maximization. What determines the decision of the player is how the player is the expected reaction from the rest of the players. A game may have a 2-player game or N-player game. The initial mathematical game theory work under the assumption of complete information, however, the modern dynamic game theory accommodates incomplete information assumption into its analytic models (Levery, 2010). Resource-Based View This theory provides an answer to the questionWhy does the performance of firms in the same industry vary systematically as time goes. According to RBV (resource based review), it is due to the reason that a competitive advantage is provided due to the resources provide and internal capabilities. The theory consists of two assumptions on firm immobility and heterogeneity of firm resource. Because firms resources are different and immobile, firms can generate competitive advantage. If a resource helps the firm to manage competitive threats, gives the same firm an opportunity to exploit the market and develop strategies then the resource is viewed as valuable and can enhance efficiency and effectiveness. If the number of firms in any competitive field that have a particular resource are much less compared to the number of firms required to develop a competition then the resource is termed as rare . Imperfectly imitable resource depends on unique historical conditions, causal ambiguity, social complexity, and a function of observation. A non-substitutable resource is a resource that firms cannot build or obtain an imitation or its strategic equivalent (Linder, 2014). Resource Dependency Theory The theory states that companies do not possess all that they require, due to this; firms have to rely on their external surrounding for some resources. Surprisingly, "Resource dependence was initially established to give a substitute understanding of economic theories of board interlocks and mergers, and to understand precisely the type of factors that have played such a large role in recent market failure (Mol, Brewster, 2014). Economic Theories: Transaction Cost Economic is the most well known due to the role that was taken in this theory. Initially, the theory tries to answer the question of why firms exist. How can firms increase profits through strategies? What should firms make? In addition, what should organizations purchase? The theory is interested on the specific aspects at which organizations adopt new systems and how the systems aid the organization in achieving its goal Key factors necessary for Accounting Information System Accuracy Linder, Cole, Jacobson, (2012), say that organizations should direct their attention on main activities and leave the support accounting activities to be performed by an automated system that emphasizes on accuracy and cost. Management support Mol, Brewster, (2014), suggests that when it comes to accounting information system, all departments of the organization should support it. This helps to obtain the best of the Accounting Information System in the organization. To gain progress, the management has to work together and share ideas regarding the automation of the accounting systems for better performance of the organization organizational. Drivers of Accounting Information System Accuracy actual capacity Linder, Cole, Jacobson, (2012), explain that, it is pointless to comply with present demand, at the expense of long-term sustainability in accuracy motive should be considered as the main goal while adopting accounting information system. Finance The company, which has inadequate financial capabilities, ought to use them for activities, which have a high rate of return, and are long-term investments such as accounting information system that cuts down on cost and ensure efficiency of the organization. Core business Fundamental business activity is what makes the business generate revenue. The accounting functions are the support activities that require being performed at the most minimal cost as possible. The Benefits of Accounting Information System Cost saving This is cutting down on the overall cost of the service to the business. The new accounting system reduces the cost as the amount of salary paid to employees is reduced to significant levels. Specialization Linder, Cole, Jacobson, (2012), say that accounting information system allows an organization to focus business areas that offer competitive advantage. The effectiveness of accounting information system A research study conducted by Nzombo Samuel (2011) on the impact of accounting information system on the performance of automobile companies, obtained the following information. Note that the numbers in the columns indicate the number of respondents during the research. Trade name Dose AIS play an important role in planning the firms strategies Yes No Toyota 9 0 CMC 8 0 General Motors 9 0 Simba Colt Motors Ltd 10 0 Bavana Auto Ltd 0 12 Total count 36 12 Total % 75.0% 25.0% Table; 1.1 How is the AIS rated in regard to organization effectiveness Trade Name How would you rate your AIS towards organization effectiveness Very unimportant unimportant Neutral Important Very important Toyota 0 0 0 5 4 CMC 0 0 0 6 2 GM 0 0 0 2 7 Simba Colt Motors Ltd 0 0 0 7 3 Bavana Auto Ltd 7 2 3 0 0 Total count 7 2 3 20 16 Total % 14.6% 4.2% 6.3% 41.7% 33.3% Table; 1-2 Information on whether the companies have been reporting increased profits Trade Name the company has been reporting increased profits Strongly disagree Disagree Neutral Agree Strongly agree Toyota 0 0 0 5 4 CMC 0 0 0 6 2 GM 0 0 0 4 5 Simba Coolt Motors 0 0 3 7 0 Bavana Auto Ltd 7 2 3 0 0 Total 7 2 6 22 11 Total-% 14.6% 4.2% 12,5% 45.8% 22.9% Table 1.3 Table 1.1 shows the importance of accounting information system in the organization. According to the data collected, all the targeted companies have incorporated the AIS into their strategies apart from Bavana Auto Ltd. Table 1.2 contains data on how the Accounting Information System is effective to the organization. According to the data on the table, AIS is very important at a percentage total of 16% apart from Bavana Auto Ltd which has not adopted the system thus it has not realized its importance, hence the reason to be neutral or consider it unimportant. Table 1.3 shows the data on the amount of profits the companies have been reporting. Apart from Bavana Auto Ltd the rest of the companies have embraced the AIS and have realized an increase in their profits. Challenges of Accounting Information System Like any change in organization processes due to implementation of new system, there is a risk associated with accounting information system that the management is required to consider. The challenges may be the possibility of over dependence on the electronic system, which makes switching to the manual system a problem in the case. The accounting information system makes accountants complacent and lazy. The decline in employee morale due to fear of redundancy, confidentiality concerning company matters may be compromised, and in some instances, loss of sensitive information might be possible due to hacking. On the other hand, the accounting information trends increases the number of part-time employment as it affects employees through redundancy as their position is replaced with the accounting information system. The part time employment leads to employees receiving low payment, lack health and life (Leavy, 2014). The move leads to a system that is composed of more part-time freela nce contractors compared to permanent employees (Kelley, 2015). Many of the studies explain that the benefits derived from accounting information system are at the expense of the internal organization resource (Irving, Harrison, 2016). Haugen, et al. (2009) viewed accounting information system, as bad change that aims to create a situation of dissatisfaction to employees, which may make them, leave their jobs. The adoption of accounting information system continues, to make employees feel insignificant, and this lower their motivation and participation at work due to uncertainty on their job security. This leads to increased levels of mistrust and stress (Cromie, Zott, 2015). Other researches have portrayed that workers who are dissatisfied because of the implementation of the accounting information system are likely to leave the organization. Methodology Research Design The research design employed on this paper incorporated qualitative and quantitative designs. The study considered both of the studies to minimize the errors in obtaining the information from the study sample. This gives rom for thorough and detailed analysis of the sample. The two designs contribute immensely in collection of reliable data in the effort to describe the impact of accounting information system on the organization performance. Population description The study will involve all levels of management in the organization. Instrumentation The study will use questioners to collect data needed for the study. Questioners are commonly used to obtain important information about a population where each item is developed about specific objectives research questions or hypothesis of the study. It is very effective, efficient and easily administered when working with large population since the response will be made concurrently reducing the time administration. Piloting A preliminary survey or pilot study will be carried out. The pilot study will assist in identify problems that the respondent may encounter in the process and ensure the questions put across are clear to them. This will help to rectify difficulties that may occur. To ensure the reliability of the data collected the researcher pretested the questionnaire and supervised the data collection. Validity Validity is the accuracy and meaningfulness of the data based on the research result as well as the level to which the results obtained from analysis actuality represent the subject under study (Chakravarty, et al., 2014). Data validity was tested by good design, structure and the questions of the questionnaire. The data will be valid since it is collected from a primary source. The approval of the survey by other researchers will give more credibility to the research process, and ambiguities will be minimized. Reliability The data will be obtained from secondary sources that are credible and from the organization past records together with the questioner to eliminate any error or doubt. Data Collection, Methods/Procedures Data is obtained from selected samples through questioner and planned interviews. More data is collected from secondary sources such as magazines, organization records and textbooks, which are quoted in necessary occasions to draw a conclusion in line with the study. Data processing and analysis The data collected was evaluated and a bit of editing done to minimize the errors the data was then assigned codes and grouped to suit the study to simplify the analysis. The groped data is then analyzed using the statistic software. The results were tabulated in line with the research objective and reviewed to bring out the meaning of the data obtained. Findings From the information obtained in the research, study is quite clear that accounting information system is influencing the performance of the organization. In the literature review, the data collected on the automobile companies shows that those companies that adopted the AIS have increased their profits as well as found the system to be effective in running their daily operations Organizations have managed to save on the cost and hence contributed to the huge profit realized at the end of the year. Moreover, the system has proved to be 99.99% more accurate than human beings are. However, the system has also been found to replace a huge number of employees in every area that the system is adopted. Discussion Accounting information system seems to be the new trend as well as the future of accounting. Based on the findings it is correct to say that the Accounting Information System increases the performance of an organization. This is due to the efficiency accompanied by the system. In most business setups lately especially supermarkets, stock taking is being done through the system in that it keeps the records of what are sold and what is in stock and can generate the financial statements on real time basis as opposed to humans who have to take few days to compile the statements. The current software that supports the accounting information system includes the following, account mate, CYMA, Intact, redwing software and SAP. Conclusion According to the research, it is evident that accounting information system contributes to the performance of an organization that is to mean, it lowers the costs, increases the adoption of new strategies of accounting, and ensures accuracy at the same time speeds up performance increases profitability. This is to say that, the system revolutionizes the performance of an organization. However, implementing the accounting information system is not a smooth ride since it shows some appealing outcomes thus firms need to put clear Accounting Information System guidelines to experience the full usefulness. Areas for further research Areas for extensive research on this subject have no limits since accounting information is fairly a new concept. The study examines Accounting Information System and its role on the performance of organizations. More studies need to be undertaken to evaluate the role of internal controls on effective Accounting Information System. References Aghazadeh, S. (2011). The risks and benefits associated with global Accounting Information System .International Journal Of Services, Economics And Management,3(2), 232. https://dx.doi.org/10.1504/ijsem.2011.039436 Chakravarty, A., Grewal, R., Sarker, S. (2014). Choice of Geographical Location as Governance Strategy in Accounting Information System: Localized Accounting Information System , Global Accounting Information System , and Onshore Accounting Information System .Customer Needs And Solutions,1(1), 11-22. https://dx.doi.org/10.1007/s40547-013-0004-6 Cromie, J., Zott, L. (2015).Accounting Information System (1st ed.). Cunningham, S. (2012).Accounting Information System (1st ed.). London: Euromoney Institutional Investor PLC. Enlow, S., Ertel, D. (2015). Achieving Accounting Information System Success: Effective Relationship Management.Compensation Benefits Review,38(3), 50-55. https://dx.doi.org/10.1177/0886368706288216 Guevara, J., Margolies, B., Shapanka, G. (2013).Rethinking your Accounting Information System strategy(1st ed.). [Norwood, Mass.]: Books24x7.com. Haugen, D., Musser, S., Lovelace, K. (2009).Accounting Information System (1st ed.). Detroit: Greenhaven Press. Irving, R., Harrison, P. (2016).Accounting Information System (1st ed.). Corby: Institute of Management. Kelley, B. (2015). TRENDS ACCOUNTING INFORMATION SYSTEM MARCHES ON.Journal Of Business Strategy,16(4), 39-49. https://dx.doi.org/10.1108/eb039711 Leavy, B. (2014). Accounting Information System strategies: opportunities and risks.Strategy Leadership,32(6), 20-25. https://dx.doi.org/10.1108/10878570410568875 Levery, M. (2010). Accounting Information System maintenance - a question of strategy.Engineering Management Journal,8(1), 34. https://dx.doi.org/10.1049/em:19980111 Linder, J. (2014). Accounting Information System as a strategy for driving transformation.Strategy Leadership,32(6), 26-31. https://dx.doi.org/10.1108/10878570410568884 Linder, J., Cole, M., Jacobson, A. (2012). Business transformation through Accounting Information System .Strategy Leadership,30(4), 23-28. https://dx.doi.org/10.1108/10878570210435342 Mol, M., Brewster, C. (2014). The Accounting Information System Strategy of Local and Multinational Firms: A Supply Base Perspective.Global Strategy Journal,4(1), 20-34. https://dx.doi.org/10.1111/j.2042-5805.2013.01070.x Neiderer, P. (2011). Looking Outside to Meet Internal Challenges: The Benefits of Accounting Information System .AORN Journal,93(1), 133-135. https://dx.doi.org/10.1016/j.aorn.2010.08.015 Oshri, I., Kotlarsky, J., Willcocks, L. (2015).The handbook of global Accounting Information System and offshoring(1st ed.). Houndmills, Basingstoke, Hampshire: Palgrave Macmillan. Rushton, A., Walker, S. (2007).International logistics and supply chain Accounting Information System (1st ed.). London: Kogan Page. Shirur, S. (2009). Need for an Accounting Information System Strategy.Paradigm,3(2), 38-48. https://dx.doi.org/10.1177/0971890719990207 Vitasek, K., Manrodt, K. (2012). Vested Accounting Information System : a flexible framework for collaborative Accounting Information System .Strategic Accounting Information System : An International Journal,5(1), 4-14. https://dx.doi.org/10.1108/17538291211221924 Weinberger, T. (2008). Value Pricing the Accounting Information System of Compensation Processes: The Indirect Return on Knowledge Baseline.Compensation Benefits Review,40(3), 23-31. https://dx.doi.org/10.1177/0886368708317547

Thursday, December 5, 2019

Marketing Plan Jowakim Enterprises

Question: Discuss about the Marketing Plan for Jowakim Enterprises. Answer: Introduction: In addition to the market needs analysis there are offerings made in regards to the source 1 mortgages offerings made at present. A survey has been conducted and the following information was collected which was important services to the product lines. Home based capital lines of offering credit facilities. Debt services which will incorporate consolidation activities, Financial advisory and planning services, loans for construction in the aspect of financing on the mode of permanent and other phases in consideration. There will be another identifiable loan that will work best with bankruptcy and credit facilities. Investment property loans will be made affordable to the individuals willing to take them after a review and close scrutiny of the bank statement. I have been able to apply my knowledge, skills and also understanding to meet the clients expectations and this has helped me to incorporate the functions associated with other provisions of a quality practice. PEST analysis There are various factors that affect the business of mortgage broking such as the legal legislations imposed by the rule of land. The Australian prudential regulation authority is an example of those bodies that govern the entire business undertakings. Taxation aspect is considered detrimental as it keeps on fluctuating from time to time in unpredictable manner. The stamp duty is subject to change hence the company faces tremendous challenges in dealing with the regulatory requirements that pertains to the payment of fines and fees for levy. Industry regulations are another factor that makes Jowakim to remain behind in performance and delivery of services in the region where it operates. Economic factors are such as the interest rates fluctuations which tend to affect the decision of the investors and the overall creditworthiness of the customer is put to question. There are specific grants that are made in first home owners in respect to the wage movements and the unemployment circumstances. Social aspects that affect mortgage brokers are situations of having young children later in life as compared to the current condition. Technology is also present in that the comparison of software vending and back office in the aspect of processing the platforms. Competitive analysis The demand for service is at a considerable higher level five in number of ranking from the industry perspective, there are a number of other strong competitors with friendly and affordable mortgage rates. Direct competitors are those that Jowakim mortgage brokers are aware that they compete favorably in the industry of loans and mortgages. My competitors are targeting the employed youthful people who are designers and have got a strong taste and preferences when it comes to the issue of selecting a good home. To deviate from the intense competition the director and other senior officials are considering diversifying operations to incorporate other financial services to remain ahead of the competitors.(Newton, 2015) said that There are workshop systems which focuses on organizing market system that are individualized. The aspect of roleplaying has been used together with test driving hence working together with the coach to promote accountability. Former loan officers have been eliminated through giving them a pundit and advisory services. Instructors are utilized in the mortgage industry in all aspects. Networking Jowakim mortgage brokers have a formalized process of sales training program hence the companies standards are adhered with. There is a design of self-paced module and an accountability which is based online as a module. Thomas, J. (2014) said that the individual marketers will be a loan originator in the specific needs and the condition of the marketplace. Jowakim has incorporated a new system of providing lasting solutions to the referral business individuals. Marketers in the company should not only learn how to sell loans, our plan has been customized based on the past records and reference. A plan is formulated which augment actual performance as a considerable catalyst for the business patterns which are new. Jowakim has workshops which will focus entirely on assembling a good portfolio of the given solutions to enhance the needs of the target market place. Producers in this context have a maximum of 12 referrals and a follow up procedure is necessary to pave way for the follow up. Marketing ideas An introductory package is used to reflect the requirements for target market. There is also customized market system that facilitates mortgage loan officers to manage their sales in an effective manner. Automated systems in the company enhance that efforts available are giving the results. The manager has developed a time management system to maximize the amount of considerable time spent. Prospecting for clients Partitions of time are in 3 months and an approximate of 1 hour is available during the weekdays which will be specifically devoted to a particular outlined strategy. The marketing task is undertaken with keenness and full responsibility of all the parties involved. An established system does the record of the events that take place in the market and records. During the end of the period estimated to be three months there is definition of plans mostly for market purpose by the sales person. A list of contact is made ready by the departmental manager of the business developing team and marketers. The persons given the contacts are supposed to follow up for referral purposes and acquiring new business. This follow up strategy is useful in enhancing that performance is boosted to higher levels and thus promoting the activities of the entire brokers functionality. (Peterson, 2013) said that Professional relationships with referrals and the clients who are future clients is maintained by ensuring that there is conformity to the agreement made between the broker and the customer. Confidentiality is promoted by making sure that the documents which contain essential and important information are kept safe. Explanation to all the terms and conditions that prevail in the business is necessary to enable understanding and mutual benefit. Client retention Jowakim follows the guideline of marketing standards and adhere to the regulations as well as the government imposed rules.(Arnold, 2012) said Referrals are potential people when it comes to business developing and creating a new partner is necessary to gain revenue and ascertain the going concern of the entity. Long-term relationships are enhanced by updating the customers on a frequent basis. Companies aims at creating awareness of the rates that are revised as well as the now products at offer. A rapport of finance industry is a major monopolies and have an existence over a long period of time is necessary to incorporate the sales and also enhance utilization of the presentation skills as well as displaying and industry knowledge with clear regulations as it pertains to selling. References Arnold, P. (2012). Referrals are potential people when it comes to business developing and creating a new partner is necessary to gain revenue and ascertain the going concern of the entity. Herman press, Sydney. Peterson, L. (2013). Professional relationships with referrals and the clients who are future clients are maintained by ensuring that there is conformity to the agreement made between the broker and the customer. Newman press, Hungary. Thomas, B. (2014). The individual marketers will be a loan originator in the specific needs and the condition of the marketplace. Times press. Australia. Newton, M. (2015). There are workshop systems which focus on organizing market system that are individualized. Gotham press, England.